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Pudgy Penguins announces partnership with Chinese trendy toy company Suplay

By: odaily.com|2025/07/16 14:41:38
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Odaily News According to official news, Pudgy Penguins announced a cooperation with Chinese trendy toy company Suplay. The specific content of the cooperation will be announced later. Public information shows that Suplay was established at the end of 2019 and is a trendy IP consumer product company covering the entire IP and channel industry chain. In addition, Suplay wholly owns the trendy toy design and manufacturing brand Heyfener and the card brand Kakawow. It has incubated and cooperated with industry-leading trendy toy IPs such as Kiki, Shuibodan, OHO, and winni, and signed contracts to cooperate with well-known IPs in various fields such as the Forbidden City Culture, Sanrio, Genshin Impact, and Disney.

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